Topaz Case Study
Education Media Company Hires 4 Top Performers Using Sales Hiring System
Attracting candidates for senior roles with customer-centric sales skills presented a significant difficulty.
The ECS leadership team struggled to pinpoint candidates with true sales skills beyond industry jargon.
The sales team struggled to effectively integrate their sales goals with their industry experience and knowledge, resulting in unsuccessful customer interactions.
Initially, we introduced our Metahire sales hiring system exclusively for their leadership. This program focused on sharpening their abilities to discern candidates poised for success within their specialized market. Our system helped ECS:
Buyer Facilitator sales training workshops were on-site sessions aimed at new hires and the existing team, encompassing live coaching and group training. The curriculum was meticulously designed to cover essential skills such as rapport-building, pain discovery, and setting clear guidelines, equipping the ECS team to excel in their sales roles. The workshops guided ECS to:
Using our sales hiring system, ECS has successfully hired and onboarded four new sales candidates who have become fantastic assets for the company. Their hiring team spends far less time wasted on low-quality candidates, freeing up resources to interview other candidates for available roles in sales and other departments. Their existing and newly hired salespeople have thrived after our Sales Workshops and now genuinely see themselves not as sales reps (focused on selling something) but as Buyer Facilitators (helping people buy). They can confidently reach customers with an effective and efficient sales process that meets ECS Learning’s customer-centric company standards.
